19 Oct New publication: Suriname: Nation building and nation branding in a postcolonial state, 1945-2015
‘Suriname: Nation building and nation branding in a postcolonial state, 1945-2015’, in Nation branding in modern history, a chapter by Rosemarijn Hoefte.
This chapter focuses on how nation branding serves as a vehicle to (re)define the nation and national belonging in a postcolonial society in the twenty-first century. It views nation branding as a “logical extension” of the ways in which national identity is constructed and communicated. In recently independent countries, nation building is often a complex and ongoing process, and this is even more intricate when different population groups, cultures, religions, and languages are involved. In a constructed society such as Suriname, rhetoric, (invented) traditions, micro myths, images, rituals, and symbols are crucial elements to involve the country’s inhabitants more deeply in order to legitimize and perpetuate the nation. This article shows how in Suriname nation building and nation branding intersect in a globalizing world.